VNDTOWN embraces edginess in new track ‘NIGHT’
The creative collective aims to make waves with high concept Hip Hop
If you are a keen follower of the Vietnamese Hip Hop scene, you know it is a hot spot for Asian Hip Hop and popping off with new talent everywhere. Enter VNDTOWN, a group of creative individuals operating in the form of an independent record label, hoping to put authentic Vietnamese sounds on the map.
Established in 2020, VNDTOWN consists of a diverse team of talented artists, ranging from rappers and singers to producers and videographers who all share the same objective of
expressing their perspectives of life through art and music.
Their debut ‘NIGHT’ is a Rap video that boldly captures the essence of VNDTOWN’s ambitious and unbounded minds as they explore the light and dark that lies within each and every one of us. Wavy, Xolitxo, and Da/md take turns dropping bars, each with their unique style, while singer Tlinh contributes her silky vocals for an endearing hook over. Compiled together, ‘NIGHT’ offers a rare glimpse into the agony of humanity over a mesmerizing tune.
The music video for ‘NIGHT’ starts with groups of fallen angels having a feast in the middle of a burning landfill. The abstract characters sit cohesively in the complex environment while metaphoric symbols are exhibited frame by frame to cultivate a postmodern piece fused with trippy animation and the aesthetic of 80s B-movies. Director Phoung Vu and his team play around these unconventional elements as they piece together an unforgettable viewing experience that speaks the language of youth while conveying aspects of religion and negative reality in society.
Watch VNDTOWN’s ‘NIGHT’ below.