KFC Malaysia recruited 3 local graffiti artists to spice up the classic bucket design
Save the world and earn yourself a piece of art but chicken is excluded
Without a doubt, KFC’s fried chicken is universally beloved, and its red and white bucket is one of the most recognized food containers throughout the globe. But would it look as good with tagged up?
The answer is a resounding yes.
In the spirit of Hari Kebangsaan [Malaysia’s National Day], the fast-food giant recruited three revered local graffiti artists - Kat1un, Nas Suha, and Adulrashade for a refreshing makeover of their red and white bucket. But it’s not just a marketing stunt. Since these buckets were all hand-drawn and limited-edition, they were auctioned off one day before National Day, and all the proceeds of the bidding were donated to AddHope Malaysia, a non-profit initiative to help end world hunger. To extend the experiences, all three artists filmed behind-the-scene footage so anyone can have a sneak peek at how they came up with the designs and their creative processes.