Mumbai sneakerhead mecca Superkicks has recently launched Superkicks Cosign, and they have created a flagship music IP called Project air.wav. Superkicks Cosign shines a spotlight on emerging artists, fosters collaborations, and seeks to build around music and fashion.
Dedicated to pushing the culture forward through fashion, art, or music. Project air.wav is an original track that blends Hip Hop, Rap, Baile Funk, and experimental Electronic textures created by artists who live and breathe underground culture.
It's both a track and a documentary, blending Indian elements with a global sound. Featuring 3bhk, Tienas, FeniFina, RAK, and Dhiraaj breaking it down in English, Marathi, and Tamil, Project air.wav is a sonic stew that lives up to India’s greatest melting pot, Mumbai.
Check out Project air.wav below.
