Asia
Gumball 3000 heads to Asia in 2027 with route from Seoul to Tokyo
The annual streetrace combines celebrity, exotic cars, music, fashion, nightlife & long-distance travel
For the past 27 years, British entrepreneur Maximillion Cooper has made his cannonball run come to life by combining celebrity, exotic cars, music, fashion, nightlife, and long distance travel. Instead of a timed race, the Gumball 3000 is a race between two cities with high profile stops along the way for concerts, charity events, and parties. In October of 2027, Gumball 3000 is returning to Asia and going from Seoul to Tokyo in the mad fashion it’s known for, and is asking people where the race should stop in between.
The last time the Gumball 3000 was in Asia was in 2024 for its 25th anniversary when the race snaked between Vietnam, Cambodia, Thailand, Malaysia, before crossing the finish line at Singapore’s F1 Grand Prix. During this race, they set the Guinness World Record for the number of supercars at a UNESCO heritage site with 179 parked in front of Angkor Wat for a charity dinner.
Celebrities are the lifeblood of the Gumball 3000 as big names such as seven-time Formula 1 champion Lewis Hamilton, skateboarding legend Tony Hawk, Ja Rule, Eve, Xzibit, iShowSpeed, and more have driven the races over the years. While the teams have not been released for the Gumball 3000 2027, the application process is open, so if you have a supercar and some superstar friends, send it in today at their social media page.
Check out Gumball 3000’s social media below.






